DocsSign in

From visitor to revenue.

See the full picture: every visit, signup and payment, attributed to the channel that drove it. Server-side and ad-blocker proof, built for Laravel.
Live demoWhy SimpleStats?
Aaron FrancisMartin JooSergey KarakhanyanFilip GanyiczMarc LoskillIngmar FeldhoffJoel Clermont

Loved by the Laravel community

Web analytics dashboard for Laravel apps
SimpleStats - The missing statistics tool for Laravel applications | Product Hunt
SimpleStats - The missing analytics tool for Laravel applications | Laravel News

Get started

Powerful analytics in no time

Install the client

Install SimpleStats

composer require simplestats-io/laravel-client
In your Laravel project, you just need to install the SimpleStats client. Congrats, the tool is now already tracking your visitors!
Track your users

Example of the TrackablePerson contract

class User extends Authenticatable implements TrackablePerson
{
    public function getTrackingTime(): CarbonInterface
    {
        return $this->created_at;
    }
}
To make the client track your user registrations, you only have to add the TrackablePerson interface and implement the contract.
Track your sales

Example of the TrackablePayment contract

class Transaction extends Model implements TrackablePayment
{
    public function getTrackingPerson(): TrackablePerson
    {
        return User::find($this->user_id);
    }

    public function getTrackingTime(): CarbonInterface
    {
        return $this->created_at;
    }

    public function getTrackingGross(): float
    {
        return $this->total;
    }

    public function getTrackingNet(): float
    {
        return $this->total - $this->tax;
    }

    public function getTrackingCurrency(): string
    {
        return $this->currency;
    }
}
To enable the client to track your app's payments, you need to add the TrackablePayment interface to your payment/transaction model and implement the contract.
Make sure to check out the documentation for more details.

Features

What makes us unique

  • Server-side

    Different

    100%
    accurate
    70%
    client-side

    Traditional client-side analytic tools are only about 70% accurate because of ad blockers and they often only show you data like visits and views. That's where server-side analytics like SimpleStats shines; it gives you superpowers without the integration hustle!

  • Privacy

    GDPR compliant

    We are fully committed to GDPR compliance! No cookies are required or stored, ensuring your data remains confidential. You can rely on SimpleStats to respect your privacy and guarantee that your data will never be shared.

  • Reporting

    The tool provides you with a powerful reporting system that allows you to create custom reports, filter them by location, device, and UTM parameters. The frequency of the reports can be saved and scheduled individually, so you never miss important updates!

  • UTMs and Referrers

    UTMs and Referrers are collected automatically and linked to your users and payments, so you see the real ROI and best-performing channel of every campaign.

  • Simple

    Install the Composer package, add your token to the .env file, and you're ready to analyze your campaigns and users.

  • Subscriptions

    MRR, ARR, churn and retention out of the box, attributed to the channel that won each customer.

  • Campaign profit

    Add your ad spend per campaign and get ROAS, CAC and LTV:CAC, so you see which channels make money after costs.

  • Retention

    Cohort retention, stickiness and active users, per channel. See not just who signs up, but who comes back and keeps paying.

  • KPIs

    Unique Visitors, Conversion Rate, Active Users, ARPU, MRR, Revenue and many more KPIs across the whole funnel, all filterable by date, location, device and channel.

  • API

    The REST API works with any stack, not just Laravel. Trigger the requests manually and track any custom project.

  • Collaborate

    Create a team, invite co-workers to your projects, and assign permissions. Each team is fully separated by tenancy.

  • Free

    There will always be a free plan, with no credit card required to sign up. Subscribe to support us as your business grows.

  • Multi-currency

    Selling in several currencies? Foreign payments are auto-converted at daily exchange rates into your team's currency, so every revenue metric stays comparable.

Why us

How we compare

SimpleStats

  • Marketing attribution
  • Revenue per channel
  • User & Payment tracking
  • MRR, churn & retention
  • Ad spend & ROAS / CAC
  • Server-side tracking
  • Ad-blocker proof
  • No JavaScript required
  • Laravel-native
  • No cookie banner required
  • Self-hosting option

Plausible

  • Marketing attribution
  • Revenue per channel
  • User & Payment tracking
  • MRR, churn & retention
  • Ad spend & ROAS / CAC
  • Server-side tracking
  • Ad-blocker proof
  • No JavaScript required
  • Laravel-native
  • No cookie banner required
  • Self-hosting option

Fathom

  • Marketing attribution
  • Revenue per channel
  • User & Payment tracking
  • MRR, churn & retention
  • Ad spend & ROAS / CAC
  • Server-side tracking
  • Ad-blocker proof
  • No JavaScript required
  • Laravel-native
  • No cookie banner required
  • Self-hosting option

Baremetrics

  • Marketing attribution
  • Revenue per channel
  • User & Payment tracking
  • MRR, churn & retention
  • Ad spend & ROAS / CAC
  • Server-side tracking
  • Ad-blocker proof
  • No JavaScript required
  • Laravel-native
  • No cookie banner required
  • Self-hosting option

Google Analytics

  • Marketing attribution
  • Revenue per channel
  • User & Payment tracking
  • MRR, churn & retention
  • Ad spend & ROAS / CAC
  • Server-side tracking
  • Ad-blocker proof
  • No JavaScript required
  • Laravel-native
  • No cookie banner required
  • Self-hosting option

Loved by devs

Testimonials of our fans

“

I just saw SimpleStats on reddit, it looks super awesome!

Aaron Francis
Aaron Francis
Co-founder, try hard studios
“

SimpleStats is an amazing product! The onboarding was one of the smoothest experiences I've had - super easy and straightforward. Everything just works, from setup to job dispatching with Redis. A great overall experience!

Martin Joo
Martin Joo
Author, Computer Science Simplified
“

SimpleStats is a damn good product. Lots of features and metrics most Laravel apps needs.

Sergey Karakhanyan
Sergey Karakhanyan
Creator, Larafast
“

SimpleStats has been a game-changer for us. Its backend analytics ensure pinpoint accuracy, giving us reliable data that isn't affected by ad blockers. We now have a crystal-clear view of our payment and registration conversions. Highly recommended for anyone needing precise stats!

Filip Ganyicz
Filip Ganyicz
CTO, Finotive Group
“

Integrating SimpleStats into our Laravel projects was incredibly easy. The seamless setup saved us hours, and now we can effortlessly monitor our campaigns and conversions. This tool has streamlined our workflow and provided invaluable insights and metrics.

Marc Loskill
Marc Loskill
CEO, Heilpraktikerschule Likamundi
“

Thanks to SimpleStats, we can quickly see which of our campaigns are truly profitable. The detailed conversion tracking for payments and registrations has helped us optimize our marketing strategies without any extra effort. It's an essential tool for any data-driven business.

Ingmar Feldhoff
Ingmar Feldhoff
CEO, Trollgames
“

FYI, early days but you are counting at least 2x the traffic of what we’re seeing with Fathom Analytics

Joel Clermont
Joel Clermont
Author, Mastering Laravel

Plans

Subscribe at your scale

PlusRecommended
200K
monthly events
$19
/ month*
5K (free)10M

For ambitious, growing projects.

Unlimited Projects
200K Monthly Events
Multi Currency Support
Data Import
Get started

No credit card required

* All prices are net prices. Local taxes and VAT may be added in the checkout. You can remove VAT by adding your VAT id.
If these plans do not fit your needs, feel free to contact sales.
Wonder what an event is?

Self-hosted

Take full control with Self-Hosted

Single domain
$249

For one domain or subdomain. Powerful analytics with package and API. One year of updates, no subscription.

One domain or subdomain
Package and API included
Robust analytics features
Great for running SimpleStats standalone
1 year of free updates, no subscription
Unlimited domains
$999

No domain limits. Integrate into products. Full analytics suite. One year of updates, no subscription.

No domain restrictions
Package and API included
Robust analytics features
May be integrated into products
1 year of free updates, no subscription

Start SimpleStats Self-Hosted today and take full control!

Contact Sales     Book a call

FAQ

Frequently asked questions

Most often, this is a queue-related issue. Ensure you have cleared your config cache and restarted your queue after adding the API token to your .env file.

An event is any tracked activity - such as a unique visitor, registration, login, or payment. Each of these counts as one event towards your monthly usage.

We track unique visitors in a GDPR-compliant way by generating a unique visitor hash each time a new visitor accesses your site. This hash is derived from a combination of the visitor's User-Agent, IP address, and a daily salt. This method enables unique visitor tracking without storing personally identifiable information such as cookies, ensuring privacy and data protection.

Yes! You can track custom events to measure any activity that matters to your application. Check out our documentation to get started.

If you need more help, check out our Troubleshooting page!

Based and hosted in the EU 🇪🇺
GDPR compliant